My Purpose

I AM passionate about crafting
intentional brands rootED in
purpose, story and strategy.

I HAVE A strong pASSION FOR NEW-AGE SPIRITUALITY which IS weaved THROUGHOUT
MY APPROACH to STRATEGIC and INTUITIVE DESIGN.

01

EXPERIENCE

OVER TEN YEARS EXPERIENCE IN
DESIGN, MARKETING &
SOCIAL MEDIA

02

QUALIFICATIONS

BACHELORS DEGREE IN
COMMUNICATION DESIGN &
MASTERS DEGREE IN MARKETING

03

INDUSTRIES

WORKED IN WEDDINGS, EVENTS, PUBLISHING, FASHION, ARTS, HEALTH & WELLNESS

04

PASSION

I AM PASSIONATE ABOUT DESIGN, STRATEGY AND GETTING DIVING DEEP INTO THE BRANDS THAT I WORK WITH

 

THE CREATIVE
BEHIND THE STUDIO

YOU’LL GENERALLY FIND ME DRINKING coffee
LISTENING TO emo MUSIC, perched on brown leather
amongst a myriad of house plants and crystals

Finding out that my human design archetype was the Mental Projector (bare with me a minute here), just made so much sense. A Mental Projector has the ability to see other people and concepts deeply, offering their unique perspectives in service to the world. As a brand designer, this quality is invaluable – as I dive deeply into each brand I work with, getting to know its ins and outs – asking a myriad of questions and conducting substantial research before ever designing a single thing.

I want my clients to feel like they are coming home when they see their brand, through every little detail. And when their target audience sees the brand, I want them to feel like they are coming home too.

  • Scorpio Sun
    Virgo Moon
    Aquarius Rising

    Projector Archetype

  • Croissants with Jam
    Blue Cheese
    Crystals
    House Plants
    Home Decor
    Weight Training
    Pole Dancing
    Women’s Circles


  • InDesign
    Photoshop
    Illustrator
    Procreate
    After Effects
    XD

Brand Values

AUTHENTICITY above ALL
GUIDED by INTUITIVE DESIGN
MERGED With PURPOSE
A COMMITMENT to the PROCESS

 

  • <autoplay speed=5></autoplay>PORTAL BY ALEX

    ASHLEY'S WORK IS METICULOUS AND DETAILED, WITH EVERY ELEMENT THOROUGHLY THOUGHT OUT. SHE ASKED ME TO GO TO PLACES BEYOND JUST TO LOOK, TO DIG DEEP INTO THE MEANING OF THE BRAND SO THAT SHE COULD DELIVER THE MOST MEANINGFUL DESIGNS. SHE HAS A LEVEL OF PROFESSIONALISM AND PRIDE IN HER WORK THAT YOU COULD ONLY DREAM OF WHEN PUTTING YOUR VISIONS INTO SOMEONE ELSE’S HANDS.

  • MOTHERING ME

    ASH'S WORK IS AN ART FORM IN A LEAGUE OF IT'S OWN. HER ARTISTRY LURED ME IN, UNLIKE ANYTHING ELSE I'D SEEN BEFORE ONLINE. I CAN ONLY DESCRIBE IT AS ELEVATED AND EXQUISITELY REFINED. YOU GET AN UNDENIABLE SENSE THAT ASH IS A WOMAN WHO'S METICULOUSLY HONED HER CRAFT, WHO IS DEEPLY INTENTIONAL AND WHO HAS AN EFFORTLESS WAY OF CAPTURING THE ESSENCE OF EVERY BRAND HER EYES, HANDS AND HEART TOUCH.

  • THE TEMPLE OF SELF WORSHIP

    WHAT I’VE REALISED FROM WORKING WITH ASH FOR MONTHS IS THAT ASHLEY MURRAY IS A MARKETING INTUITIVE. IT’S THE BEST WAY I’VE COME TO DEFINE HOW I EXPERIENCED WORKING WITH HER! BECAUSE THE PROCESS IS PURE MAGIC! THE WAY SHE WAS ABLE TO CONNECT WITH THE ESSENCE OF MY BUSINESS WITH SUCH PRECISION WAS NOTHING SHORT OF MYSTICAL. ASH IS STRAIGHT TO THE POINT, SHE GETS SHIT DONE! NO FLUFF. WHICH IS SOMETHING I REALLY APPRECIATE. I’M SO GRATEFUL TO ASHLEY FOR BRINGING THE SPIRIT OF MY BUSINESS TO LIFE. FOR GIVING IT PERSONALITY AND VIBRANCY!

  • CASSIE MENDOZA-JONES

    I ABSOLUTELY LOVED WORKING WITH ASHLEY. COMMUNICATION WAS SO FAST, EASY AND SEAMLESS, FROM MY FIRST ENQUIRY UNTIL THE FINAL DELIVERED WORK, AND SHE UNDERSTOOD MY BRIEF BETTER THAN I COULD’VE IMAGINED. HER WORK IS BEAUTIFUL AND THOUGHTFUL, AND SHE WORKED TO MY VERY TIGHT DEADLINE WITH AMAZING EFFICIENCY (DELIVERING AHEAD OF SCHEDULE, AT THAT). I HIGHLY RECOMMEND WORKING WITH ASHLEY, AND I CAN’T WAIT FOR OUR NEXT PROJECT.

  • CONFIDENT & CLEAR

    ASH IS A SUPERSTAR! TOTALLY EXCEEDED ALL MY EXPECTATIONS BOTH IN THE ATTENTION TO DETAIL AND CARE SHE BROUGHT TO MY BRANDING. ASH IS ON THE BALL, ORIGINAL, EASY TO COMMUNICATE WITH AND SO THOROUGH! SHE COMPLETELY SURPRISED ME WITH HER CONCEPTS AND I ENDED UP CHOOSING SOMETHING SO FRESH AND DIFFERENT. COULDN'T BE HAPPIER AND I LOOK FORWARD TO WORKING WITH HER AGAIN ON MY NEXT PROJECT. HIGHLY RECOMMEND.

  • VOSCA

    I HAVE WORKED ON 2 PROJECTS WITH ASH AND I WOULD GIVE HER A RATING HIGHER THAN 5 STARS IF I COULD! SHE HAS COMPLETELY TAKEN THE STRESS AWAY WHEN IT COMES TO CREATING THE BRANDING FOR MY BUSINESSES SO I CAN FOCUS ON OTHER ASPECTS OF THE START-UP PROCESS. SHE HAS A FAST RESPONSE TIME, IS UNDERSTANDING AND HAS NEVER MISSED A DEADLINE. THE WORK SHE CREATES IS IMPECCABLE, I WOULD HIGHLY RECOMMEND!